PrivacyPolicy

Introduction

Big Day Fitness ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website https://www.bigdayfit.com or use our services at our Norwell and Duxbury locations.

Please read this privacy policy carefully. By using our website or services, you agree to the collection and use of information in accordance with this policy.

Information We Collect

Personal Information You Provide

When you contact us, request a consultation, or sign up for our services, we may collect:

• Name and contact information (email address, phone number)
• Physical address
• Health and fitness information relevant to your training
• Emergency contact information
• Payment information (processed securely through third-party payment processors)
• Any other information you choose to provide

Information Collected Automatically

When you visit our website, we may automatically collect certain information about your device and browsing activity:

• IP address and general location
• Browser type and version
• Operating system
• Pages visited and time spent on pages
• Referring website or source
• Device identifiers

How We Use Your Information

We use the information we collect for various purposes:

• To provide and maintain our fitness training services
• To respond to your inquiries and schedule consultations
• To personalize your training experience based on your health and fitness goals
• To process payments and manage your membership
• To send you updates about our services, schedules, and promotions (with your consent)
• To improve our website and services
• To comply with legal obligations
• To protect the safety of our clients and staff

Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your browsing experience. Cookies are small data files stored on your device that help us:

• Remember your preferences and settings
• Understand how you use our website
• Improve our website functionality
• Analyze traffic and user behavior

Types of Cookies We Use

• Essential cookies: Required for the website to function properly
• Analytics cookies: Help us understand how visitors interact with our website
• Marketing cookies: Used to deliver relevant advertisements (with your consent)

You can control cookies through your browser settings. However, disabling certain cookies may affect website functionality.

Third-Party Services

We may use third-party services that collect, monitor, and analyze data to help us improve our services:

• Google Analytics: To analyze website traffic and user behavior
• Payment processors: To securely process membership payments
• Email service providers: To send newsletters and communications
• Scheduling software: To manage appointments and bookings

These third parties have their own privacy policies governing their use of your information.

Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:

• With your consent: When you have given us explicit permission
• Service providers: With trusted partners who assist in operating our business (under confidentiality agreements)
• Legal requirements: When required by law, subpoena, or other legal process
• Safety: To protect the rights, property, or safety of our business, clients, or others
• Business transfers: In connection with a merger, acquisition, or sale of assets

Data Security

We implement reasonable security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

Your Privacy Rights

You have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your personal information
• Opt-out of marketing communications
• Withdraw consent where applicable

To exercise these rights, please contact us using the information provided below.

Children's Privacy

Our services are designed for adults, particularly those over 40. We do not knowingly collect personal information from individuals under 18 years of age. If we become aware that we have collected information from a minor, we will take steps to delete that information.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. We encourage you to review this Privacy Policy periodically.